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Cyber leadership profile

Pura

Pura is a smart home fragrance company that develops app-controlled scent diffusers and proprietary fragrances. The company operates a direct-to-consumer and retail platform, utilizing an IoT ecosystem to manage scent scheduling and intensity for residential users.

Industry
Retail
Headcount
51-200 employees
Headquarters
Pleasant Grove, Utah
Ownership
Venture backed
Revenue
$50M – $250M
Funding
Series B · $33M raised
Founded
2014
Investors
Cycad Group, Forerunner Ventures, Next Coast Ventures
Company website

Cyber hiring activity

Open leadership roles

1

1 at Director level or above

Opened, last 12 months

1

1 Director+

Prior 12 months

0

Hiring velocity

Low

Median Opportunity Score 61

1 leadership role observed in the last 12 months. CLI has no coverage of the prior year for this employer. Counts reflect roles Pura posted that CLI has observed and published; they are not a complete record of the employer's hiring.

Security leadership

Cameron Lynch

VP of TechnologyHiring influence: HighInferredHigh confidence

Serves as the Vice President of Technology, overseeing the engineering and technical infrastructure teams.

Giancarlo Bondad

Director of EngineeringHiring influence: ModerateInferredHigh confidence

Directs Engineering efforts and infrastructure, likely holding significant influence over security implementation for their IoT platform.

People are recorded only from public sources. Where a role in the hierarchy is inferred rather than stated, CLI labels it so you can weigh it yourself.

Approach

Open any live role below for its full approach path: the likely hiring owner, the decision circle around them, and the strongest route in.

Security organization

Estimated team size2–10 peopleLow confidence

Security appears to be embedded within the broader Engineering and Technology department rather than a standalone CISO organization. Technical leadership reports through the VP of Technology.

Major functions

IoT SecurityApplication SecurityCloud Infrastructure SecurityE-commerce Security

Maturity indicators

  • SOC 2 Compliance (inferred via enterprise partnerships)
  • IoT device firmware security focus

Pura operates at the intersection of consumer hardware and software, placing a high premium on IoT security and cloud infrastructure for their fragrance dispensers.

Organization figures are CLI estimates, not disclosures. Moderate confidence

Technologies observed

AWSCloud1 posting

Extracted verbatim from this employer's security postings. Absence from this list does not mean the tool is not in use.

Open cyber leadership roles

Director of Security

Pura · Retail

Pleasant Grove, UT · Onsite

Compensation not disclosed

Director-equivalent

CLI Career Level

61

Opportunity

Solid · Last verified 1 hour ago

Cyber Leadership Index compiles these dossiers from public sources and the employer's own postings. Inferred figures are labelled with a confidence level; anything CLI cannot establish is shown as unknown rather than estimated. Last refreshed September 19, 2026.